Ed Chung, PhD

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Teaching and Syllabi, Research, Corporate Social Responsibility, Management Myths, Management Philosophy, Detailed Vita.

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Social Responsibility. The purpose of a corporation cannot/should not be profits, just as a human being's purpose cannot/should not be food. An enterprise earns its right to exist in society by contributing to society. Profits sustain the enterprise, but do not justify it.

Leadership. A leader cannot lead unless others want to follow. Great leadership is when people do it themselves.

Strategies Emerge. Planning only looks good on paper. Strategies that emerge from the grassroots, facilitated by processes that humanize the workplace, are infinitely more powerful.

Leave the Office. Get out of the office and wander around the workplace. Experience the mood of the organization. Get a sense of what workers have to deal with. Find out the true state of affairs not from reports, but from personal observations and conversations.

Stakeholders. Shareholders are but one group of stakeholders. Ownership alone does not confer legitimacy. An enterprise cannot exist without its customers, nor can it serve its customers without its people. Ultimately, legitimacy is conferred only if society deems it.

Important Things. The most important things in life are those you can't put a number on. Try measuring love. The push to quantify everything masks the intuitive nature of management.